True Run Media
In addition to the advertising opportunities in the Beijinger, True Run Media can help you promote your business
in a number of different ways across a multitude of platforms. Contact your account executive if you are interested
in any of the following products:
除了在the Beijinger 上刊登广告外，楚人媒体可以凭借其多方位媒体平台，通过不同的方式推广您的业务。
如有意向与以下项目合作,请与我们的客户代表联系：
the Beijinger's
weekly email newsletter
每周电邮简报
theBeijingerbeijingkidsagenda
Immersion Guide
Insider's Guide to Beijing
2010
beijingkids
Family Guide
BEIJING TAXI GUIDEBEIJING EATS

the Beijinger is the capital's premier
English-language magazine and the must-have city and
lifestyle publication for locals and expatriates alike.
Our unparalleled night-year history gives
the Beijinger a unique breadth of knowledge
within the market.
the Beijinger 作为京城顶尖英文杂志是本土和外籍居民必不可少
的城市生活读物不可比拟的9年历史让the Beijinger对市场有着
深刻而独到的见解
Our readers are a diverse group of people: entrepreneurs, artists,
diplomats, musicians, community leaders, white-collar workers,
students, teachers, retirees and many, many more.
the Beijinger拥有多元化的读者群, 他们包括:企业家、艺术家、外
交官、音乐家、社区组织的核心人物、白领工作者、学生、教师、退休人士,
以及其他各行各业的读者。
About OurMagazine
关于杂志

---------------------------------

Drawing on the largest venue directory and most
comprehensive event listings in the city, the
Beijinger keeps you abreast of what’s happening
in our ever-changing metropolis. No other
magazine features as many new bar and restaurant
reviews as we do.
凭借强大的场馆指南和详尽的活动信息,the
Beijinger带你走在这个瞬息万变的大都市的前沿。
没有任何其他杂志能像我们一样提供给读者最多的
新酒吧和新餐厅的评介。
For nearly a decade, readers and advertisers have
turned to us because they trust our coverage, our
expertise and our quality.
在过去近10年中,我们以自己的内容、专业度和质
量赢取了读者客户的信赖。
We help people to get more out of life in Beijing.
That’s why we have proven consistently to be the
? rst preference for both readers and clients.
我们的宗旨是帮助人们最大限度的享受北京生活,
这使我们长期以来成为读者和客户的首选。
More...
City Scene
Ecology
Style
Dining
Nightlife
Arts
Culture
Explore
Sports
Community
"the Beijinger is consistently the best magazine - it has
the most insider information, the best (and wittiest) writing,
and a great set of complimentary guides and specialty
publications." 
the Beijinger一直都是最好的杂志 — 他提供最地道权威的资
讯,最好(和最诙谐)的文字,和一系列的免费指南以及特色出
版物。
                                         Eric Rosenblum,
                          Director of Strategy and Business Operations, Google, Inc
                                                                                Google 战略运营总监
"I ask every one of our attendees where they heard about
our show and the number one response is "I read about
it in the Beijinger. In my experience, the most effective
channel for reaching expats here in Beijing is through the
Beijinger."
我问每一个来看演出的观众他们是从哪里得到的演出信息，得到
最后的回答是"我在the Beijinger上看到的“。 以我的经验来
看,对在京居住的外籍人士来说,传播资迅最有效的渠道就是通
过the Beijinger的杂志。
                                                                                                                                                            Richard Robinson,
                                                          Producer, ChopSchticks Comedy
                                                                  ChopSchticks Comedy制片人

---------------------------------

About OurReaders关于读者
Age 年龄层
Average age: 30 years old   平均年龄：30岁
The majority of the Beijinger readers are above 28 years old   
大部分the Beijinger读者年龄在28岁以上
Length of time in Beijing 在北京的居住时间
18-22       23-27       28-37       38-47       48 and above
12%
32%
42%
9%6%
Average time: 3 years and 5 months   平均时间:3年零5个月
the Beijinger readers are long-term Beijing residents
the Beijinger读者是在北京的长期居民
29%
40%
3 or more years
3年以上
Under 1 year
不到一年
1 to 3 years
1-3年
of the Beijinger readers
are from abroad
的读者来自国外
Place of Origin 来源地
North America 北美
China 中国

????30%
17%
3%
27%
9%
6%
8%
Australia/New Zealand 澳大利/新西兰
East/Southeast Asia 东南亚
Central/South America 南美
Other 其他
Europe 欧洲
70%
在北京的居住时间
Occupation 职业
the Beijinger readers are mainly working professionals
with spending power  
大部分都是有消费实力的在职人士
17%
15%
14%
12%
11%
9%
9%
4%
9%
Senior manager
Trained professional
(engineer, doctor, lawyer)
Business Owner/Entrepreneur
Education Professional
Mid-level manager
Full-time student
Editor/Writer/Translator
Diplomat/Government Staff
Other
高级主管
专业人士
(如:工程师,医生,律师)
企业家/创业者
教育界专业人士
中层管理者
学生
编辑,作家,翻译
外交官,政府官员
其他
30%

---------------------------------

Domestic Leisure 2.6 Times/Year
国内休闲旅行 每年2.6次
Domestic Business 5.9 Times/Year
国内商务旅行 每年5.9次
International Leisure 2.0 Times/Year
国际休闲旅行 每年2.0次
International Business 2.2 Times/Year
国际商务旅行 每年2.2次
46%
intend to enroll in a Chinese language course
想要报名参加中文课程
44%
Female Readers
女性读者
56%
Male Readers
男性读者
47%
are planning on graduate, MBA or professional training courses
计划攻读研究生,MBA或者职业培训等课程
72%
pick up the Beijinger every month
的the Beijinger读者每月定期阅读杂志
Refers to each issue approximately 11 times
每期至少参阅11次
Shares his or her copy with 2 other people
与2位其他的朋友分享杂志
Eats out36 meals and goes out 7 nights
per month
Spends over RMB 3,800
per month / person
每月平均外出用餐36次，夜生活消费7次
每月在餐饮和夜生活上的花费为3,800元
The average reader 每个读者
Income Range in RMB (out of 84,400 Readers)
人民币收入范围（基于84,400人的调查受众）
15% 40,000 & above   4万以上
20% 25,000 - 40,000  2.5万到4万
35% 10,000 - 25,000  1万到2.5万
20% 10,000 & under  1万以下
Shares his or her copy with 2 other peopleShares his or her copy with 2 other people
与2位其他的朋友分享杂志与2位其他的朋友分享杂志
Eats outEats out3636 meals and goes out  meals and goes out
per monthper month
Spends over Spends over RMB 3,8RMB 3,8
per month / person per month / person
每月平均外出用餐每月平均外出用餐
Domestic Domestic LeisureLeisure
国内休闲旅行 每年2.6次国内休闲旅行 每年2.6次
Domestic Domestic Business Business
国内商务旅行 每年5.9次国内商务旅行 每年5.9次
International International Leisure Leisure
国际休闲旅行 每年2.0次国际休闲旅行 每年2.0次
IInternational nternational Business Business
国际商务旅行 每年2.2次国际商务旅行 每年2.2次
每月在餐饮和夜生活上的花费为每月在餐饮和夜生活上的花费为
Income Income Range in RMB (out of 84,400 Readers)Range in RMB (out of 84,400 Readers)
人民币人民币收入范围收入范围
15% 40,000 & above   15% 40,000 & above  
 nights  nights
夜生活消费夜生活消费
5.9 Times/Year5.9 Times/Year
2.0 Times/Year2.0 Times/Year
2.2 Times/Year2.2 Times/Year
77次次
800800元元
Range in RMB (out of 84,400 Readers)Range in RMB (out of 84,400 Readers)
（基于84,400人的调查受众）（基于84,400人的调查受众）

---------------------------------

About OurDistribution关于发行
(70 Venues) i.e. Raf? es Beijing Hotel, Grand Hyatt Beijing, Ch'ien Men 23
(70个发行点) 例如:北京饭店来福士,东方君悦大酒店,前门23号
West Beijing 5.5%
(50 Venues) i.e. The Westin Beijing Financial Street, Ritz-Carlton Huamao Financial Street,
Intercontinental Financial Street Beijing
(50个发行点) 例如:北京金融街威斯汀大酒店，北京金融街丽思卡尔顿酒店，
北京金融街洲际酒店
Haidian 4.3%
Houhai Area 4.3%
(27 Venues) i.e. Plastered T-Shirts, Lotus Blue, No Name Bar
(27个发行点)例如:创可贴T恤，兰莲花，无名酒吧
Dongcheng 11.3%
Ritz-Carlton Huamao Financial StreeRitz-Carlton Huamao Financial Street, t,
(54 Venues) i.e. Isshin Japanese Restaurant,
Sculpting in Time, Shangri-La Hotel
(54个发行点) 例如: 一心日本料理,
雕刻时光,香格里拉大饭店
% %
i.e. Plastered T-Shirts, Lotus Blue, No Name Bar i.e. Plastered T-Shirts, Lotus Blue, No Name Bar
无名酒吧无名酒吧
Distribution by Venue:
发行地点:
Restaurants
Hotels
Apartment & Villas
Of? ce Building
Bars & Clubs
Retail & Boutiques
Schools & Learning Centers
Fitness & Health
VIP Mailing List and Subscription
Embassies & Chambers
Hospitals & Clinics
Internal Circulation
Galleries
Membership Clubs
25%
24%
13%
6%
5%
7%
6%
3%
5%
3%
2%
4%
1%
1%  
餐厅
酒店
公寓住宅
办公楼
酒吧&夜店
零售商店
学校教学中心
健身和休闲健康会所
VIP定点发行点
大使馆外交机构
医院诊所
内部发行
美术&展览馆
会员俱乐部
Monthly Circulation: 44,000 Copies. 每月发行44,000册。

---------------------------------

Third Ring Road
(70 Venues) i.e. Raf? es Beijing Hotel, Grand Hyatt Beijing, Ch'ien Men 23
(70个发行点) 例如:北京饭店来福士,东方君悦大酒店,前门23号
Dongcheng 11.3%
CBD 26%
(230 Venues) i.e. Kerry Center, Park Hyatt,
Vantone Business Center
(230个发行点)例如:嘉里中心，北京柏
悦酒店，万通商务中心
CBDCBD
(230 Venues)(230 Venues)
Vantone Business CenterVantone Business Center
Sanlitun 15%
(150 Venues) i.e. Sanlitun Village, 1949 The
Hidden City,  Nali Patio
(150个发行点)例如:三里屯Village,
1949,那里花园
Lufthansa Area 11%
(110 Venues) i.e. The Westin Beijing Chaoyang, Kenpinski Hotel, Morel's
(110个发行点)例如:金茂北京威斯汀大饭店， 凯宾斯基饭店，
莫劳龙玺西餐，
Other places in Chaoyang 8%
(100 Venues) i.e. Solana, Park Avenue Apartments, UCCA
(100个发行点)例如:蓝色港湾，公园大道公寓,尤伦斯当代艺术中心
Shunyi 7.5%
(50 Venues) i.e. Kids Plus, Michael's Place,
Jenny Lou’s
(50个发行点)例如:格琳塔儿童用品商店,
金明天意大利餐厅，捷妮路超市
Lido 4.3%
(45 Venues) i.e. Ganges, Beijing Oriental Taipan
Foot Massage, Beijing United Family Hospital
(45个发行点) 例如:恒河印度餐厅,
东方大班保健休闲会所,北京和睦家医院三里屯Village,三里屯Village,
前门23前门23号号
Lufthansa AreaLufthansa Area
例如:格琳塔儿童用品商店,例如:格琳塔儿童用品商店,
例如:蓝色港湾，公园大道公寓,尤伦斯当代艺术中心例如:蓝色港湾，公园大道公寓,尤伦斯当代艺术中心
LidoLido
(45 Venues) (45 Venues)

---------------------------------

Full page整版
1/2 Horizontal横版
1/2
Vertical
竖版
1/4
Vertical
竖版
1/6
1/8V
竖版
1/8 H横版1/12V
竖版1/24
Cover Inner Spread
Back Cover
Inside Front Covers
Inside Back Covers
Full Page
Double Page Spread
1/2 Horizontal
1/2 Vertical
1/4 Vertical
1/6
1/8 Horizontal
1/8 Vertical
1/12 Vertical
1/24 / Logo Box
Loose Inserts
Cover Card
Attached Inserts (1/2 Page)
Attached Inserts (Full Page)
Cover bag wrap
Dimensions (W x H, mm)*
尺寸（宽x高，毫米）
Size 
尺寸
RMB per issue 
每期价格（人民币）
封面向内拉页
封底
封二
封三
整版
跨页
半版横
半版竖
1/4版竖
1/6版
1/8版横
1/8版竖
1/12版竖
1/24版
活动插页
封面贴卡
1/2版面固定插页
整版固定插页
封套包装
Full circulation only
Full circulation only
Full circulation only
Full circulation only
需要全部发行
需要全部发行
需要全部发行
需要全部发行
RMB 1.6 per copy
RMB 2 per copy
RMB 2 per copy
RMB 3 per copy
RMB 3 per copy
每份1.6元
每份2元
每份2元
每份3元
每份3元
127,600
79,200
66,000
66,000
55,000
99,000
28,600
28,600
16,500
13,200
9,900
9,900
7,260
5,280
205 x 287 & 207 x 287
210 x 287
205 x 287
210 x 287
210 x 287
420 x 287
188 x 130
89 x 265
89 x 130
89 x 85
89 x 62
42 x 130
42 x 85
42 x 40
二月
三月
四月
五月
六月
七月
八月
九月
十月
十一月
十二月
一月
2011.1.15
2011.2.15
2011.3.15
2011.4.15
2011.5.15
2011.6.15
2011.7.15
2011.8.15
2011.9.15
2011.10.15
2011.11.15
2011.12.15
February
March
April
May
June
July
August
September
October
November
December
January 2011
2011.1.26
2011.3.2
2011.3.30
2011.4.27
2011.5.25
2011.6.29
2011.7.27
2011.8.24
2011.9.28
2011.10.26
2011.11.23
2011.12.28
广告截稿日期
Ad materials deadline
出版日期
Release date
About OurAd Rates关于价格

---------------------------------

每个单词人民币15元，最低人民币300元
RMB 15 per word,
minimum RMB 300 for 20 words or less
Classi? eds
分类信息文字广告:
Design fees are charged depending on the ad size:
若需我方代为设计广告,需按广告尺寸缴纳设计费:
人民币
人民币
人民币
RMB 500
RMB 1,000
RMB 2,000
1/24
1/6 and 1/4
1/2 and full page
1/24页
1/6页及1/4页
1/2页及整版
The rates above do not cover photography fees
and include a maximum of 3 free alterations.
以上的费用不包含摄影,并且我们最多提供3次免费修改设计稿件的机会
*Extra 3mm bleed is required
for full-page ad design on all sides.
整版广告每边加3毫米出血
数字文件
若在我方印刷媒体上刊登广告，请将广告设计存在CD-ROM上提供我方,同时附上一份彩色打样校对稿
可用的文件类型及格式:
?  JPEG,TIFF和 EPS,分辨率要求至少300dpi以上
?  所有TIFF格式的广告文件和图片需采用CMYK 色彩模式
?  将所有的字体存在同一个文件夹里
?  如果需要我方修改Photoshop 文件，请同时发送该文件的PSD格式(分层)的文件
楚人媒体对客户提供的广告文件采用的设计不承担法律授权的相关责任
特殊注明:字体不能小于7磅
Digital Files;
For our print publications, please supply your materials on CD along with a printed color proof of your ? le.
The following types are accepted:
? JPEG, TIFF, and EPS formats are acceptable, with a minimum of 300 dpi at actual size.
? All TIFF format ads and pictures must be in CMYK mode.
? Save all fonts used in your ad ? les to the same folder.
? If your Photoshop ? le requires design modi? cations, save it in PSD format with layers intact.
True Run Media does not take responsibility for the legal licensing of artwork used in advertising.
Special Note: Font size cannot appear smaller than 7pt.
MATERIAL REQUIREMENTS广告材料要求
"the Beijinger has always been the bible for foreigners living in Beijing. It gives a fresh and sometimes amusing
take on local news, entertainment and other 'happenings' here in this crazy little town. Hatsune has enjoyed being
an advertiser from the start, and continues to work with the Beijinger."
 
the Beijinger一直都是居京外籍人士的“生活圣经”。他总是以鲜活生动甚至是让人忍俊不禁的方式诠释着这个疯狂都市里
的新闻、娱乐和不停发生的其他事件。隐泉从开店伊始(也是创刊之初)就成为杂志的广告客户,并一直合作至今。
 
                                                                                                  
                                       Alan Wong,
                        ??匀ā?伀?ā　儀
erator, Hatsune Restaurant Co.
                    ?
隐泉日本料理餐饮有限公司的创始人和经营者
the Beijinger is a reliable and efficient channel to reach the target audiences, not to mention those professional
and experienced staffs who are really good at tailor-made solutions for the clients. 
the Beijinger 是一个联系客户的可靠的而且有效的渠道,更不用提那些专业的、经验丰富的、擅长为客户量身定制解决方
案的工作人员了。
                                                                                                  
                                     Justin Chung
                                                                                         Chief Repr
esentative & Director of Global Merchant Services, China American Express Int'l Inc.
    
                                                                                                                          首席代表中国区总监-环球商户服务, 美国运通国际股份有限公司

---------------------------------

theBeijinger.com is the one stop shop for the latest, most accurate news on life in China’s capital.
From restaurants to travel, fashion to transport, romance to health, theBeijinger.com has
its ? nger on the pulse of life in Beijing.
thebeijinger.com是中国首都发布最新,最精确消息的一站式网站。从餐饮到旅游信息,从时尚信息到交通消息,
无论是寻求真爱还是健康生活常识,thebeijinger.com的网站上都应有尽有,时刻掌握着北京精彩生活的脉搏。
- A hub for expats looking for jobs, apartments or to trade goods/services
- Searchable by category and neighborhood
- Filters out abusers and spammers with active moderation
-齐全的找工作,租房,买卖货物以及服务的信息
-按区域以及类别搜索的功能
-自动过滤系统并有专门管理员删除垃圾信息
分类信息栏:
the Beijinger blog is updated three to four times a day with all the latest news, views and reviews concerning life in
Beijing. Every post receives hundreds of hits – the most popular posts have over 3,000 readers.
- Entries dedicated to the latest news, openings and shows in Beijing
- At least 3 new posts a day; 20 posts per week
the Beijiner 的博客每天至少更新三次,及时报道京城生活最鲜活的新闻,评论。每一则文章都能获得超过百次的点击率,最精彩的
内容可吸引超过3000多的读者
-是让读者了解最新鲜出炉的北京城中新闻,开幕式,表演等消息的最佳渠道
-每天3则新文章，每周超过20篇
- An online community for users seeking and sharing information on travel, shopping, language, culture and more
-是用户寻求和分享关于旅游,消费,语言文化交流以及更多精彩内容的在线社区
最活跃的在线论坛:
最全面的信息博客:
Classi? eds
Blog
Forum
About OurWebsite关于网站
Classi? edsClassi? eds

---------------------------------

- Fantastic photos of our own events, sponsored events, concerts shows, parties and more
-每次杂志自办以及赞助活动,音乐会,派对和其他活动的生动照片尽在其中
在线相薄:Gallery
- The most up-to-date information on Beijing’s best bars, restaurants and shops
- User reviews of over 320 Beijing restaurants
- Includes comprehensive, well-written and accurate descriptions of every venue
- Searchable by neighborhood, category and user ratings
- 北京最受欢迎的酒吧,餐厅和商店的最新信息
- 超过320家北京餐厅的读者评论
- 包含对每个场馆的最详尽最生动精确的描绘
- 强大的搜索功能,支持区域,分类以及用户分级
最详尽的指南:Directory
- Best live music, nightlife and cultural events with informed commentary
- Searchable by date, category and neighborhood
-最好的现场音乐,夜生活和文化活动以及相关评论
-支持按日期,类别和区域搜索
最精选的优质活动:Events
- Beijing’s premier events newsletter e-mailed straight to tens of thousands of subscribers’ inboxes
 every Wednesday evening
- Features three to five of Beijing’s best events for every day of the week
- Sidebar packed with the latest news from the Beijinger's blog, bar and restaurant reviews,
  and trivia competitions with great prizes
-每周三晚上直接发送给上千注册用户的北京最值得关注的活动信息
-每周每天的最精彩的3到5个活动特别报道
-包含从博客中获取的最精彩客观的酒吧餐厅评论以及有奖问答等丰富内容边框信息
每周电邮简报(北京7天)更多信息请看下一页:Weekly "7 Days" E-mail newsletter  (see next page for more details)

---------------------------------

About WebsiteVisitors & Ad Rate关于网站用户
和广告价格
? The ad ? le must be in GIF or JPEG format.
? A maximum of 30KB for a Flash ad and 20KB for a picture.(A maximum of 20KB for a picture ad; Flash ads are not acceptable for the newsletter. )
? A website link where customers will be taken when clicking on the ad image must also be provided.
? theBeijinger.com can offer a report on views over a one-week period (Thursday noon to Thursday noon).
? For Newsletter: No text in newsletter itself for Top Banner ad.
? For Newsletter: 100 words maximum for text attached for Square Box ad. The ad is placed between the Friday and Saturday events.
? For Newsletter: Materials must be received by noon on the Wednesday prior to publication.
? 可用的广告文件类型及格式:GIF, JPEG
? 如广告为flash文件,需小于30KB;如仅为静态图片,需小于20KB（每周简报广告不能使用flash等动态文件,且不可大于20KB）
? 如需从广告上链接到产品网站或相关网站, 须提供链接地址
? thebeijinger.com可提供最短一个星期的广告点击阅览数据报告(数据报告起止时间为每周四)
? 关于简报：对于Top Banner广告,我们不承诺在简报中提供文字介绍
? 关于简报：Square Box 广告包含最多100单词的介绍。Square Box 广告位置在周五和周六的活动信息之间
? 关于简报：广告须在每周三中午之前送达以便第二天(周四)发布
Rate per week for % of space每周价格 (参考轮换率)
First Screen ads (viewable on ? rst screen of homepage)
第一屏广告 (主页第一屏显示可见)
Top Full Banner 顶端横幅 (728x90)
First Left Side Rectangular 左手第一长方型 (180x150)
First Right Side Button 右手第一顶端按钮 (120x60)
Second Screen ads (viewable on second screen of homepage)
第二屏广告 (主页第一屏显示可见)
Second Left Side Rectangular 左手第二长方型 (180x150)
Right Side Vertical Banner 右手中间竖幅广告 (120x240)
Left Side Buttons 左手底端按钮 (120x60)
Right Side Buttons 右手底端按钮 (120x60)
Inside Page Ads (Classi? eds in-line ads)
内页广告 (分类广告栏目显示可见)
Content Top Banner 内页上横幅*
Content Bottom Banner 内页下横幅*
25%
3,000
2,600
1,500
25%
2,100
2,100
250
250
25%
550
550
50%
5,800
5,000
3,000
50%
4,200
4,200
500
500
50%
1,100
1,100
100%
10,000
9,000
5,000
100%
7,700
7,700
900
900
100%
2,000
2,000
* Ads marked with an asterisk appear only in the interior classi? eds pages of the website
  and are shown here for positioning purposes only.
以上带星号广告只显示于网站内页分类信息栏目，此处出现仅作为客户定位参考。

MATERIAL REQUIREMENTS广告材料要求
87% of all visitors to theBeijinger.com come from within China,
and of that total, 80% visitors are from Beijing
87%的网站用户来自中国，其中80%来自北京
China87%
Beijing80%
United States 美国
United Kingdom 英国
Canada 加拿大
Hong Kong 香港
Australia 澳大利亚
Shanghai 上海
Shenzhen深圳
Guangzhou 广州
Tianjin 天津
Visitors
9:12 Minutes
 9到12分钟!
Monthly traffic ?度浏览量统计
AVG. TIME ON SITE  平均停留时间MONTHLY  TRAFFIC 
平均月流量
2009
2008
316,529
258,830
2009
2008
111,418
103,707
2009
2008
3,543,745
3,307,542
Absolute Unique Visits 净浏览量
Pageviews 网页浏览量

---------------------------------

the Beijinger’s weekly "7 Days in Beijing"
is the most up-to-date events newsletter in
the capital. It lists a wide range of events in an
irreverent and witty style. It’s sent out by e-mail
every Wednesday.
the Beijinger每周简报“7 Days in Beijing”是首都
最新鲜的活动报道,每周三发到注册用户邮箱中。内容涵
盖了不同领域内的活动,图文并茂,活泼幽默。
The newsletter includes a sidebar that's jam-packed with features:
除了正文信息,简报的边栏提供更多有趣实用的资讯,
并有多个奖项增加互动
- Write-ups of the latest restaurants and bars
- Best user reviews
- Links to interesting Beijing-related articles and websites
- Reviews of recent concerts, performances and other major
events
- A trivia challenge offering enticing high-value prizes
Top Banner 横幅 (468x60)
Square Box
方块
(150x150)
Distribution
the Beijinger 7 Days in Beijing 目前有超过2万3千个注册用户,
通过state-of-the-art list management 软件,我们能过滤长期无人使
用或自动跳转等无效邮箱地址,并保持我们的资料库实时更新。
发行
Our mailing list has over 23,263 subscribers. The use of
state-of-the-art list management software ensures that the
list is constantly updated and that dead or bouncing emails
are deleted.
除了每周三把简报发到用户邮箱,thebeijinger.com上也有专门的简报专
栏,目前每周有超过4000人通过网站来阅读简报。
An additional 4,000 readers view the newsletter
when it is posted online each Wednesday
Top Banner*Top Banner 横幅100%468*602,500
Square Box*Square Box 方块100%150*1501,500
*No text in newsletter itself
*Text attached (100 words maximum).   The ad is placed between the Friday and Saturday events.
对于Top Banner广告,我们不承诺在简报中提供文字介绍
Square Box 广告包含最多100单词的介绍。
Square Box 广告位置在周五和周六的活动信息之间
Rotation轮换率NamePlacement/Size广告位置／尺寸Pixel大小Rate per week每周价格（人民币）
About OurNewsletter关于简报
-最新的酒吧、餐厅评价
-最佳用户留言
-关于北京的有趣文章和网站
-近期演出、活动、派对回顾
-奖品丰厚的竞猜

---------------------------------

the Beijinger杂志至少每两个月就会为广大的
读者、客户以及朋友举办一次活动。
the Beijinger’s Annual Reader Restaurant and Bar & Club Awards are the city's most prestigious and
comprehensive awards. They bring together more than 300 restaurant owners, chefs, and food and beverage
personnel, and over 600 bar and club owners and managers, event planners  and VIP’s respectively.
Event attendees form a valuable network of potential clients for our sponsors. The awards thus are not only a useful
source of information for our readers on the city's ? nest dining establishments and best nightlife spots, but also an
excellent opportunity for our advertisers and sponsors to reinforce their brands or introduce new products or
services directly to a very targeted and af? uent audience.
Every year, the Beijinger invites hundreds of food and beverage professionals as well as thousands of readers
to determine the winners by voting. In addition to extensive promotion in the two months prior to the awards
ceremony, the decorative plaques that are hung on the walls of the winners create value for our sponsors for many
years to come.
the Beijinger organizes
at least one event every two months to bring together
readers, supporters, clients, partners and friends.
Our biggest events include 我们最具代表性的大型活动包括:
- The Annual Reader Restaurant Awards (7th edition in March 2010)
年度读者最喜爱餐厅颁奖典礼 (2011年3月举办第8届)
- The Annual Reader Bar & Club Awards (7th edition in May 2010)
年度读者最喜爱酒吧颁奖典礼(2011年5月举办第8届)
About OurEvents
关于活动
the Beijinger的读者最喜爱餐厅和酒吧颁奖
典礼是北京同类活动中最广泛且最具有声望
的,超过300个餐厅老板、主厨和餐饮业供
应商以及超过600个酒吧俱乐部经理、活动
组织者和VIP贵宾共同参与我们每年的盛会。
出席活动的嘉宾都是我们赞助商的潜在客户。
所以颁奖典礼不仅仅是为广大读者呈现了北
京最有特色餐厅以及最好的夜生活的场所,
同时也为我们的广告客户提供了有针对性的
推广自己产品和服务品牌的绝佳机会。
每年，the Beijinger会邀请上百名美食和美
酒鉴赏专家来参与我们的评选活动。颁奖仪
式之前的两个月的活动宣传,和我们为您颁
发的可以陈列的精美水晶奖牌和获奖证书,
都将给您的店带来诸多的收益和瞩目。