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《城市之间》杂志广告价格表《The City to City Magazine》ADVERTISING RATE
2005年1月1日生效 Effective January 1st,2005 |
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| 全版 |
| 半版竖版 |
| 半版横版 |
| 1/3版竖版 |
| 1/3版横版 |
| 跨版 | |
| Full Page |
| 1/2 Vertical |
| 1/2 Horizontal |
| 1/3 Vertical |
| 1/3 Horizontal |
| Double Page Spread | |
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| 15000 |
| 8000 |
| 8000 |
| 6000 |
| 6000 |
| 30000 | | |
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| 封底 |
| 封面内页 （封二） |
| 封二跨版（第一跨版） |
| 第二跨版 |
| 封底内页 |
| 封面拉页 （封三） |
| 第一目录对页 |
| 第二目录对页 |
| 版权页对页 |
| 扉一 |
| 扉二 |
| 封三对页 |
| 附刊封面对页 |
| 附刊封底对页 |
| 版权页2/3版 |
| 指定版位 | |
| Outside Back Cover |
| Inside Front Cover |
| Inside Front Cover Spread(1st DPS) |
| Second Double Page Spread(2nd DPS) |
| Inside Back Cover |
| Gatefold of Front Cover |
| Facing First Content Page |
| Facing Second Content Page |
| Facing Master Head |
| Door leaf one |
| Door leaf two |
| Three pairs of pages of front cover |
| Page correctly of front cover of supplement |
| Page correctly of back cover of supplement |
| 2/3 editions colophons |
| Available Fixed Position | |
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| 40000 |
| 30000 |
| 50000 |
| 35000 |
| 25000 |
| 80000 |
| 17000 |
| 16000 |
| 20000 |
| 20000 |
| 18000 |
| 17000 |
| 17000 |
| 16000 |
| 15000 |
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| 封 面 |
| 封 二 |
| 封 三 |
| 封 底 |
| 封二跨页 |
| 内页整版 |
| 内页跨页 |
| 内页3/4版 |
| 内页2/3版 |
| 内页1/2版 |
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| 内页1/3版 |
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| 内页1/4版 |
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| 内页1/8版 |
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| Front cover |
| Inside front cover |
| Inside back cover |
| Outside Back Cover |
| The inside front cover steps pages |
| Interior page full position |
| The interior page steps pages |
| Interior page 3/4 editions |
| Interior page 2/3 editions |
| Interior page 2/3 editions |
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| Interior page 1/3 editions |
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| Interior page 1/4 editions |
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| Interior page 1/8 editions |
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| 200x210 |
| 200x270 |
| 200x270 |
| 200x270 |
| 390x270 |
| 200x270 |
| 400x270 |
| 185x185 |
| 185x165 |
| 185x125(H) |
| 90x250 |
| 185x80 |
| 60x250 |
| 185x60(H) |
| 90x125 |
| 90x60 |
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| 30000 |
| 25000 |
| 20000 |
| 25000 |
| 40000 |
| 15000 |
| 30000 |
| 13000 |
| 12000 |
| 8000 |
| 8000 |
| 6000 |
| 6000 |
| 5000 |
| 5000 |
| 3000 |
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| 10-12期 |
10-12 times 20% |
20% | |
| 代理佣金 |
Agency Commission 15% |
15% | | |
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| 广告格式规限 MECHANICAL SPECIFICATION | |
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| 装订 Binding |
胶脊订装 Perfect Binding | |
| 线网 Screen Line |
175线 (每英寸) | |
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| 稿件 Material |
印刷阳片(正字药膜向下) 及四色打稿两套 | |
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Screened Color – separated positives right – reading emulsion side down, With 2 sets ofprogressive proofs | |
| 纸张 Paper |
封面/封底： 300gsm双面铜版纸过哑胶 | |
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Cover: 300gsm both side gloss Art Board with gloss lamination | |
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Content: 105gsm both side glossy paper | |
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| 尺寸 SIZE |
实度尺寸 TRIM |
菲林尺寸 BLEED | |
| 全版Full Page |
210mm(W)x285mm(H) |
216mm(W)x291mm(H) | |
| 半版竖放 Half Page(Vertical) |
100mm(W)x285mm(H) |
106mm(W)x291mm(H) | |
| 半版横放 Half Page(Horizontal) |
210mm(W)x140mm(H) |
216mm(W)x146mm(H) | |
| 1/3版竖放 1/3Page(Vertical) |
70mm(W)x285mm(H) |
76mm(W)x291mm(H) | |
| 1/3版横放 1/3Page(Horizontal) |
210mm(W)x90mm(H) |
216mm(W)x96mm(H) | |
| 跨版 Double Page Spread |
410mm(W)x285mm(H) |
416mm(W)x291mm(H) | |
| 封面拉页 Front Cover Gatefold |
410mm(W)x285mm(H) |
416mm(W)x291mm(H) | |
| 出血位 Bleeding |
每边3mm Allow 3mm for each bleed edge | |
| 订位限期 Booking Deadline |
出版日期前15日 15 Days before publication date | |
| 截稿日期 Material Deadline |
出版日期前7日 7 Days before publication date | | | |
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| 软性广告设计/制作费用 Advertorial Design and Production Rate | |
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| 跨版/2个全版Double Page Spread/2 Full Page |
RMB1,500 | |
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| · 概念创意 |
| · 撰文 |
| · 平面設計(不多於兩次的修改，第三次修改每次收費RMB500) |
| · 菲林(如因客户要求修改，每次每版收費RMB200) |
| · 不超过一个的产品硬照(模特儿照片或图片库照片或多于一个产品硬照另议議) | |
| The above rates include the following services： | |
| · Creative Concept |
| · Copywriting |
| · Design Layout (Not more than 2 times of corrections to be made, the third correction onwards will be charged at RMB500 per time) |
| · Films (An extra charge of RMB200 per page will be imposed for any amendment request from clients) |
· Not more than one product shot (Extra charge will be further quoted for shooting with models, for stock photos and for over 1 product shots to be taken)
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| 客户别册制作费用（人民币） SPECIAL ADVERTISING SUPPLEMENT PRODUCTION RATE（RMB） | |
| 页数NO.OF PAGES |
8 |
12 |
16 |
20 |
24 | |
| 费用RATE |
50,000 |
72,000 |
96,000 |
120,000 |
145,000 | |
| 加印费用（每本）EXTRA COST/COPY PRINTING |
1.00 |
1.50 |
1.80 |
2.00 |
2.10 | |
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| 形式： |
| 骑马钉装钉，随刊插送册子 |
| FORMAT： |
Stapler-binding; Loose insertion booklet
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| 制作包括： |
·标准摄影及标准模特儿
·内容撰写及版面设计
·印刷及插送费用
·两次免费内容或设计上之更改
※客户特别指定之摄影、模特儿、纸质、形式或设计要求，以及多于两次的内容或设计更改，将另作额外报价。 |
| PRODUCTION INCLUDES： |
·Standard photo shooting and standard model
·Copywriting and design layout
·Printing cost and insertion cost
·2 times of free revision on design or content
※ Addition cost will be quoted on specified requirements set by clients on shooting, model, paper quality, specialformat, special design and more than 2 times of changes on content or design layout. |
| 订位限期： |
| 出版日前15天 |
| BOOKING DEADLINE： |
| 15 days prior to the publication date |
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| 截稿日期： |
| 出版日前一个星期 |
| Material Deadline: |
| 1 week prior to the publication date |
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| 付款细节： |
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50%款项需于订位合约签署后支付
50%余款需于别册出版日的三十天内支付 |
| Payment： |
50% down payment should be paid after booking contract is signed
50% payment should be paid within 30 days of the supplement publication date
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