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China Digital Marketing Innovation Summit 2016

来源:媒体资源网  发布日期: 2015年12月1日 10:32 

   “China Digital Marketing Innovation Summit 2016”will be heldin DoubleTree by Hilton Shanghai - Pudongon April14th-15th 2016. The Summit is organized byECV International Shanghai Co.,Ltd.

  Internet in China has been rapidly developing,andthe number of Internet users has ranked first in the world. The amount of online retail market is close to nearly 2 trillion: social media, video, and mobile Internet is developing rapidly as well. Enlarging enterprise brands via the Internet and digital media, innovative marketing methodsis particularly important.This urges enterprises to try different marketing methods to cater to consumers’ diversified values, meet consumers’ diversified demand and adapt to individual consumptions; such as green marketing and ecological marketing. Increasingly server market competition among enterprises and regular marketing methods do not work well in many cases, so enterprises have to find new ways to make marketing and make innovation; such as political marketing, digital marketing, direct marketing, image marketing and relationship marketing.

  This seminar focuses on digital marketing practice and innovation, sharing of successful cases of digital marketing and the exploration of mobile marketing, content marketing, innovative marketing, big data, programmed purchase, video marketing, social media and other hot topics, in order to build an international platform of exchange and cooperation for all parties and help enterprise to prepare feasible digital marketing solutions.

  China Digital Marketing Innovation Summit 2016:

  Wonderful Speeches by the Executives of Well-known Social Media Platform and Relative Enterprises

  Current Situation and Development Trends of Digital Marketing in China

  Real-person Trans-screen, Opening a New Age of Marketing

  “Content + Technology”, Leading New Experience of Video Marketing

  Deep Exploration of Users’ consumption Psychology, Dynamic Creation to Show Thousands of People, Faces and Scenes

  Eco-market Chain of Programmed Marketing

  Mobile+ Integration: New Trend of Programmed Purchase in China

  Embracing Mobile Micro Moments and Entering a New Marketing Age

  Brand Building in DT Age, a Journey of Heart

  How to Make Precision Marketing in Multi-screen Mobile Internet Age

  “Everyone is Different” in Social Network

  Creation of Damu Superman Sword to Promote General Full-flow Marketing

  How to Use Big Data to Make User Positioning from Big Data Age to Intelligent Data Age

  “Internet+ Big Data” Creating a New Concept of Crossover Marketing

  Improving Customer Experience, LeadingDigital Hospitality

  How to Enlarge Brand Influence and Popularity by Increasing the Sharing of Content

  How CanManufacturing Industry Implement Omni-channel Marketing Strategy-A Business Case Study

  Human-Oriented Integrated Brand Marketing and E-commerce Promotion

  How Should Brands Set up Efficient E-commercePlatform, UsingCross-channel Marketing to Increase ROI

  Contact Us:

  More Forum Information

  Ms.Mary Du

  Tel: +86 21 66059539 ext 623

  Mob: +86 13062780553

  Fax:+86 21 6605 2939

  E-mail:maryd@ecvinternational.com

  Media Contact

  Ms: Lisa Li

  Tel: 86 21 6605 9539 ext 820

  E-mail: lisal@ecvinternational.com



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